Choosing the Font

From the research we did, we deciphered that font on album covers in the alternative/indie/rock genre are typically simplistic. I looked at a variety of fonts and found a few that I thought where particularly suitable and striking for our ancillary tasks.

This was the font that stood out the most for me, I think it has clear simplicity and sophistication, with a masculine edge that would apply well to our target audience of males.

Digipak back cover mock ups

I did not find many pictures of back's of digipak album's, but the ones that I did find where incredibly simplistic, with a simple list of track list, then very small copyright detail at the bottom. So I used two photographs, in grey scale and colour (to show the different effects) as the basic background of the back cover. I used the pictures with the flower in the mouth, as the pale flower is a large and pale platform to put dark text over, and the dark hair is perfect for putting pale text on top of. The last album back cover mockup was an experimental approach, I used a number of photographs together creating a collage effect, and then used slightly transparent banners across the photographs to make the track list, and copyright details easy to read, whilst maintaining the images beneath the text.

Digipak cover mock ups

I used my original images to mock up front covers for the digipak in both colour and black. I used the simplistic text that I found online called montepetrum. The text is discreetly in the corner, and sophisticatedly simple to appeal to my target market of mainly males between the ages of 17 and 30. It has the same Alternative, artistic look of the album covers that I researched. By mocking up a few covers it gives me and my group a chance to look at potential album cover ideas, and decide what we like about my ideas, and what we don't.

Pull In Emergency

This was my favourite album cover that I found, It is by Pull in Emergency. The album cover is very understated, absoloutly no text is present, just a very creative photographed portrait. The idea does relate to the kind of target market they are aiming themselves at, similar to our target market, teenage and young adults interested in alternative music, with a keen eye to style and design. I think that the cover is incredibly eye catching, and has a stylish coolness to it that would capture potential buyers attention, and I think this idea could relate very closely to our music video. I like the idea of a close up portrait in black and white with a creative eyecatching twist like the black tape over the mouth. However despite this cover having absoloutly no text I would like to feature some simplistic, descreet text simply stating the band name. I will use this cover as inspiration for our digipack cover, back and contents.

Hennies' Digipak Back's